Ekhbary News Agency | 2024-05-12T14:30:00Z
AC Milan and MSC Cruises are continuing their journey together, extending their partnership with MSC Cruises serving as the Principal Partner and Official Sleeve Partner. This collaboration sees MSC Cruises featured on the sleeves of the men's first team, women's first team, Milan Futuro, and Primavera youth teams. The partnership is deeply rooted in Milan, a city significant for both AC Milan's heritage and MSC Cruises' global presence and development.
A Global Route from Milan
The collaboration leverages Milan as a starting point, symbolizing the club's 125-year history of representing the city globally and MSC Cruises' network connecting 250 international destinations. Maikel Oettle, AC Milan's Chief Revenue Officer, expressed pride in continuing the partnership with a company sharing their international outlook and passion for creating memorable experiences. He highlighted the synergy between two Italian excellences, merging the power of football with a leading global cruise group.
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Shared Values and Vision
Leonardo Massa, Vice President Southern Europe for MSC Cruises, described the renewal as a natural progression built on shared values, vision, and ambitions. He emphasized the connection between the two brands and Milan, a city crucial to their international growth. Massa noted that this partnership will continue to foster new growth opportunities and memorable experiences for millions of fans and travelers globally. Beyond the commercial aspect, both organizations contribute to positive impact through 470 projects promoted by Fondazione Milan and MSC Foundation, reaching over half a million beneficiaries.
